The Punjab Information Technology Board (PITB) has announced official career opportunities inviting competent, qualified, and motivated professionals to apply for the position of Marketing and Strategy Lead. This appointment provides an exceptional public-sector platform to contribute towards institutional modernization, digital transformation, and high-standard public service delivery in Pakistan.
Institutional Context & Operational Scope
Punjab Information Technology Board (PITB) is mandated to execute strategic initiatives, policy enforcement, and specialized technical operations across the province of Punjab. As a Marketing and Strategy Lead, the selected incumbent will operate within an advanced organizational environment, coordinating with inter-departmental teams and institutional stakeholders to achieve operational excellence, compliance, and structured performance benchmarks.
Core Responsibilities & Work Functions
The daily professional scope for the Marketing and Strategy Lead includes:
- Formulate digital marketing and communication strategies for provincial citizen-centric portals and technological reforms.
- Lead multi-channel awareness campaigns across digital media, press, television, and institutional roadshows.
- Coordinate content production, video scripts, infographics, and success case studies highlighting e-governance impact.
- Monitor digital engagement metrics, press coverage sentiment, and citizen feedback.
Application Preparation & Document Checklist
Candidates aspiring for this role are advised to prepare a comprehensive application portfolio prior to online submission or dispatch:
- Detailed, updated Curriculum Vitae (CV) emphasizing relevant functional competencies and career achievements.
- Attested copies of recognized academic degrees, certificates, and detailed mark sheets (HEC/relevant statutory body recognized).
- Copy of Computerized National Identity Card (CNIC) and valid domicile certificate.
- Recent passport-sized color photographs with white background.
- Documented experience certificates verifying required post-qualification professional tenure.
- Fresh Departmental Permission Certificate (NOC) for candidates currently employed in Government, Semi-Government, or Autonomous entities.
Submission Logistics & Guidelines
Applications must be submitted via https://www.jobs.punjab.gov.pk/ by November 04, 2026. Incomplete submissions, fraudulent documentation, or submissions received after the stipulated cutoff date will not be entertained. Only shortlisted candidates fulfilling all eligibility criteria will be contacted for subsequent evaluation and interviews.